#SOCIAL MEDIA MANAGER FULL#

Twitter Ads campaigns help community managers connect brands to what's happening. A good social media manager, community manager, or digital media manager looks at the big picture, constantly asking themselves one big question: How can we keep up with the changing social landscape so our brand doesn’t disappear amongst the noise? Consider using a tool like TweetDeck to help schedule Tweets while you're away. While social media managers are expected to be “always-on,” there is a growing awareness around the need to unplug. Have an always-on social strategy, but reserve time to unplug.It is the social media managers responsibility to create a strategy for a successful marketing campaign, post. While once revolutionary, this is becoming more common as brands seek to humanize their online presence. A social media manager is the voice of the brand. Look for more 'I' and less 'we'. Expect to see more brands playing around with a first-person voice on Twitter.

With the Hootsuite Platform Certification, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results and proving your ROI. As you plan your 2020 content, keep popular formats in mind (and experiment with creating your own!). The social media manager will be required to run advertising campaigns and drive engagement by creating high-quality original content. Hootsuite is trusted by 16+ million users in 175+ countries and is the industry standard for social media management.

Master the keyboard. Emojis and ASCII art continue to be popular on Twitter.

Download Twitter's 2020 marketing calendar to keep up on all of the key dates.

Plan ahead for big events. Stay on top of this year's major events, like the summer Olympics starting in July, and be ready with relevant content, reaction gifs, and get all those legal permission ducks in a row.

Here are a few things to keep in mind while planning for the year ahead:

Social media manager